The Directorate General of Foreign Trade (DGFT) has introduced the E-Commerce Exports Handbook to make cross-border trade simpler for MSMEs, artisans, farmers, and startups. The guide explains every step of the export journey, from product selection and compliance to shipping, payments, and government benefits.

This handbook is available in multiple regional languages, ensuring accessibility for small businesses across India. By breaking down technical rules into practical guidance, it empowers MSMEs to confidently expand into global markets.

Download the Free E-Commerce Exports Handbook

Importance of E-Commerce Exports

E-commerce exports are opening new growth opportunities for Indian MSMEs. Selling online enables direct access to international buyers without relying on traditional middlemen or distributors.

Global reach also means higher margins and reduced dependence on local demand cycles. Businesses can align their sales with major shopping seasons such as Black Friday, Christmas, and Diwali, capturing international demand at the right time.

What to Export and Compliance Needs

The handbook highlights sectors where India has a strong export advantage:

• Textiles and Handicrafts – traditional products with global appeal
• Leather Goods – including shoes, bags, and accessories
• Ayurvedic and Herbal Products – growing demand in health & wellness
• Jewellery and Semi-Precious Stones – popular in international fashion markets
• Spices, Tea, and Coffee – staples in global food trade
• Home Decor and Lifestyle Products – handmade items with niche demand

Also Read This: How Indian MSMEs Can Master Foreign Trade Policy?

Logistics, Documentation and Payments

The handbook explains two main shipping routes: postal exports through Dak Niryat Kendras and Foreign Post Offices, and courier exports through authorized logistics providers using the ECCS portal. Each route has its own benefits depending on product weight, value, and urgency.

Proper documentation is crucial for smooth clearance. MSMEs must have an Import Export Code (IEC), GSTIN, PAN, AD bank code, invoice, and shipping bill ready. Product-specific documents, such as organic certification or quality checks, may also be needed.

On payments, the guide highlights RBI’s rules on realization timelines-usually 9 months for exports and up to 15 months for goods stored in overseas warehouses. It also encourages using secure international payment gateways to minimize risks and ensure timely settlement.

Wrapping It Up

The E-Commerce Exports Handbook is more than just a guide – it is a complete roadmap for MSMEs to expand globally. By covering product opportunities, compliance rules, logistics options, documentation requirements, payment safety, and government schemes, it helps small businesses overcome barriers in international trade.

For Indian MSMEs looking to go global, this handbook is a free, practical resource to turn ambition into action and open doors to new markets worldwide.

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